Please note that what we evaluate is not the greatness of the presentation, but the clarity of communication (short, crisp and clear)
Your video is the pitch for your proposal/solution.
It should show (not necessarily in the same order)
Why?
How?
Highlights
Feasibility
Impact of the solution
Gist of MVP/prototype (if relevant to your project)
Sample Video
Here are few examples to help you understand how video can be used to communicate your proposal.
You are free to do it in your own way that fits your project.
Tyre collective
The following links are of the same proposal presented in different ways